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Lifestyle brands : a guide to aspirational marketing
by Saviolo, Stefania;
Marazza, Antonio.
Material type:  Book; Format:
print
; Literary form:
not fiction
Publisher: Houndmills, Basingstoke ; New York, NY : Palgrave Macmillan, 2013Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.1255 S38 2013.
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What your CEO needs to know about sales compensation : connecting the corner office to the front line
by Donnolo, Mark.
Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: New York : American Management Association, c2013Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5439.7 D66 2013.
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Understanding CBT : develop your own toolkit to reduce stress and increase well-being
by Szymanska, Kasia;
Szymanska, Kasia.
Material type: Book; Format:
print
bibliography
 ; Literary form:
not fiction
Publisher: London ; Philadelphia : Kogan Page, c2012Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5548.85 S98 2012.
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International human resource development : learning, education and training for individuals and organizations
by Wilson, John P. (John Peter);
Wilson, John P. (John Peter).
Edition: 3rd ed.Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: London ; Philadelphia : Kogan Page, c2012Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5549 H7837 2012.
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Manager's guide to navigating change
by Rock, Stephen.
Edition: 1 Edition.Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: New York : McGraw-Hill, [2013]Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HD58.8 R634 2013.
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When markets collide : investment strategies for the age of global economic change
by El-Erian, Mohamed A.
Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: New York : McGraw-Hill, c2008Online Access: Contributor biographical information | Publisher description Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5470 E4 2008.
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Financial analysis for HR managers : tools for linking HR strategy to business strategy
by Director, Steven M.
Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: Upper Saddle River, New Jersey : FT Press, [2013]Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5549 D5266 2013.
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Brand revolution : rethinking brand identity
by Sicard, Marie-Claude.
Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: Houndmills, Basingstoke ; New York, NY : Palgrave Macmillan, 2013Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.1255 S523 2013.
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The big book of team-building games : trust-building activities, team spirit exercises, and other fun things to do
by Newstrom, John W;
Scannell, Edward E.
Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: New York : McGraw Hill, c1998Other title: Team building games.Online Access: Contributor biographical information | Publisher description | Table of contents Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HD30.26 N492 1998.
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Manager's guide to social media
by Klososky, Scott.
Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: New York : McGraw-Hill, c2011Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5549.5 P39 K56 2011.
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One simple idea : turn your dreams into a licensing goldmine while letting others do the work
by Key, Stephen.
Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: New York : McGraw-Hill, c2011Other title: 1 simple idea.Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection T339 K49 2011.
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Speak like a CEO : secrets for commanding attention and getting results
by Bates, Suzanne.
Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: New York : McGraw-Hill, c2005Online Access: Table of contents | Publisher description | Contributor biographical information Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HD50.3 B38 2005.
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Modern entrepreneurship and e-business innovations
by Nasir, Suphan.
Material type: Book; Format:
print
bibliography
; Literary form:
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Publisher: Hershey, PA : Business Science Reference, c2013Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5548.32 M635 2013.
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The one-day marketing plan : organizing and completing a plan that works
by Hiebing, Roman G;
Cooper, Scott W.
Edition: 3rd ed.Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: New York : McGraw-Hill, c2004Online Access: Publisher description | Contributor biographical information Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.13 H518 2004.
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The product manager's desk reference
by Haines, Stephen.
Material type: Book; Format:
print
; Literary form:
not fiction
Publisher: New York : McGraw-Hill, c2008Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.15 H35 2009.
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Domain names ®ewired : strategies for brand protection in the next generation of the Internet
by Wolfe, Jennifer C;
Chasser, Anne H.
Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: Hoboken, N.J. : Wiley, c2013Other title: Domain names rewired.Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.15 W65 2013.
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The why of work : how great leaders build abundant organizations that win
by Ulrich, David;
Ulrich, Wendy.
Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: New York : McGraw-Hill, c2010Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HD57.7 U458 2010.
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Defending your brand : how smart companies use defensive strategy to deal with competitive attacks
by Calkins, Tim.
Edition: 1st ed.Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: New York : Palgrave Macmillan, 2012Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.15 C26 2012.
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Brandstorm : surviving and thriving in the new consumer-led marketplace
by Nickles, Elizabeth;
Iyer, Savita.
Edition: 1st ed.Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: New York : Palgrave Macmillan, 2012Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HF5415.1255 N53 2012.
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Corporate information strategy and management : text and cases
by Applegate, Lynda M;
Austin, Robert D. (Robert Daniel);
Soule, Deborah L.
Edition: 8th ed.Material type: Book; Format:
print
bibliography
; Literary form:
not fiction
Publisher: Boston : McGraw-Hill Irwin, c2009Online Access: Publisher description Availability: Items available for loan: Lee Yan Fong Library (1). Location(s): Library Collection HD30.2 A65 2009.
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